RESEARCH REPORT
Coca-Cola Company (The)
KO
$94.08
As of 2026-11-01
Research note — 2026-11-01. Educational analysis, not financial advice.
The one-line version
Coca-Cola Company (The) trades near $94.08 on a trailing multiple of about 27.8x versus its own 5-year median near 20.2x, against contested Street targets and the usual concentration and execution risks. That's the tension. Everything below is the detail.
That's the tension. Everything below is the detail.
1. What you're paying
| Now | Its own 5-year median | Gap | |
|---|---|---|---|
| P/E (trailing) | ~27.8 | ~20.2 | +37% |
| P/E (forward) | ~26.7 | — | — |
| EPS (TTM) | 3.39 | — | — |
| Gross margin | 62.3% | — | — |
What that means in plain terms: the gap versus the company's own history is the growth or durability the market is already pricing. It is not automatically wrong — it is the bet.
Fair-value anchors on file:
- 5-year median P/E multiple: $68.58 — Applies the 5-year median multiple (20.2x) to trailing EPS.
- Street mean target: $97.54 — Average published analyst target.
- Street target midpoint: $93.00 — Midpoint of $80.00–$106.00 published range.
Street targets run from $80.00 to $106.00. A wide spread means the name is contested, not consensus.
2. What the bulls are counting on
- Suze Orman Says You Don’t Have to transact in Every Market Dip. Here’s Why
- If a Bear Market Is Coming, History Says These Stocks Could Be the Smartest to Own
- Coca-Cola and Procter & Gamble Are Up This Month. Which Dow Dividend Stock Is the Better bullish Now?
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Bull case, bear case, assumptions, and what to watch next.
3. What the bears see
- 5 Dividend Stocks to transact in and neutral for the Next 5 Years
- KO Q3 deep dive: broad-based volume gains and disciplined margin expansion amid cost pressures
- US Consumers Keep Spending, But They’re Watching Value: Visa and Coca-Cola Offer a Split Read on the Economy
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Bull case, bear case, assumptions, and what to watch next.
4. What would have to be true
For the stock to justify ~27.8x rather than its 5-year ~20.2x, roughly all of the following need to neutral:
- Growth or margin durability shows up in the next several reports, not just in narrative.
- Key revenue concentrations survive competitive and regulatory pressure.
- Execution on the current product or services cycle stays on schedule.
- The Street target range compresses as results clarify the contested assumptions.
Ask yourself honestly: how many of those would you bet on individually? Multiply your answers together.
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Bull case, bear case, assumptions, and what to watch next.
5. What to watch next
- Next earnings date: 1793104200
- Trailing and forward multiples versus the company's own history
- Segment growth rates in the next 10-Q / earnings release
- Material Form 4 and 13F changes
- Whether the Street high-to-low target spread narrows or widens
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Bull case, bear case, assumptions, and what to watch next.
6. What this note does not do
It doesn't tell you to buy or sell. It won't, ever.
You have the valuation in context, the strongest version of both cases, and the specific assumptions the current price depends on. What you do with that depends on your time horizon, your existing exposure, your risk tolerance, and what else you could do with the money — none of which we know.
If you want someone to tell you what to do, you want a licensed financial adviser, and that is a genuinely reasonable thing to want.
Educational and informational purposes only. Not investment advice and not a recommendation to buy or sell any security. GetStockReport is not a registered investment adviser. Figures are as of 2026-11-01 and go stale quickly — verify against primary sources before acting. All investments carry risk including loss of principal. Past performance does not guarantee future results.
8. Analyst ratings & targets
No recent activity
Analyst opinions change frequently. Past upgrades do not predict future returns.
9. Important news
Nov 6, 2026|Coca-Cola (KO) Stock May Be Fully Priced On Its 95% Run(Yahoo)
Coca-Cola has nearly doubled investors' money over the past five years, and with fresh headlines around earnings strength and cash generation, the key issue now is whether that share price climb lines up with the cash the business is expected to produce. For anyone looking at the stock today, the real focus is not just recent momentum but what its cash flows suggest about an intrinsic value that can anchor those gains. Over the past 5 years the stock has returned 95.3%, which puts real...
Nov 6, 2026|Coca-Cola Soars 12% in a Month to a 52-Week High: “Affordability Is Working”(Yahoo)
Key TakeawaysCoca-Cola (KO) stock surged 11. 9% from October 2 to November 2, reaching a 52-week high as strong earnings and demand for defensive stocks supported shares.
Nov 6, 2026|KFC makes surprising Pepsi decision after Coca-Cola switch(Yahoo)
The agreement covers Australia, India, Spain, Germany, France, the Netherlands, Belgium and the United Kingdom.
Nov 6, 2026|The Average 1-Year CD Pays Just 1.76%. These Dividend Stocks Could Pay More(Yahoo)
A guaranteed bank rate sounds safe until you weigh what it can't do. Six blue-chip payers offer income that can grow, but a board can cut it at any meeting, and the tax bill may decide which side comes out ahead.
Nov 6, 2026|Coca-Cola Stock Is a Buy Thanks to Shelf Space and Habits(Yahoo)
By dominating shelf space and consistently keeping its products in stock, Coca-Cola has a unique moat with a constant pool of buyers.
News headlines are reported as-is. Verify important claims with original sources.
10. Insider Form 4 activity
| Date | Executive | Action | Shares | Value |
|---|---|---|---|---|
| Nov 2, 2026 | Perez Beatriz R (Executive Vice President) | Sell | 30,681 | $1.4M |
| Nov 2, 2026 | Perez Beatriz R (Executive Vice President) | Sell | 30,681 | $2.9M |
| Nov 2, 2026 | Perez Beatriz R (Executive Vice President) | Sell | 10,000 | $594,850 |
| Nov 2, 2026 | Perez Beatriz R (Executive Vice President) | Sell | 10,000 | $948,414 |
| Nov 2, 2026 | Perez Beatriz R (Executive Vice President) | Sell | 26,867 | $1.6M |
| Nov 2, 2026 | Perez Beatriz R (Executive Vice President) | Sell | 26,867 | $2.6M |
| Nov 2, 2026 | Perez Beatriz R (Executive Vice President) | Sell | 30,681 | $0 |
| Nov 2, 2026 | Perez Beatriz R (Executive Vice President) | Sell | 10,000 | $0 |
Form 4 filings are routine transactions. Scheduled sales (10b5-1 plans) are normal and not signals.
11. Institutional 13F holdings
No recent activity
These are 45-day lagged filings (SEC requirement). Position changes happened in the past.
12. Earnings this week
No recent activity
Earnings dates are estimates and may shift. EPS estimates are consensus, not predictions.